UMBRA VIDEO

YOU – THE DESIGNER STUDY CAMPAIGN FOR UMBRA SHIFT

THE CAMPAIGN WAS CREATED BASED ON THE PSYCHOLOGY OF DESIGN. THE CHOICES THAT WE MAKE EVERY DAY ARE INSPIRED FROM WITHIN. THE PLACES THAT WE LIVE IN ARE REFLECTION OF WHO WE ARE. DESIGN BECOMES THE LANGUAGE OF OUR SOUL THAT WE SPEAK INTERNALLY AND WANT TO TELL STORIES TO OTHERS BY BRINGING A PIECE TO OUR HOME. IT IS A STATEMENT OF WHO WE ARE.